“Mobfox’s dedicated account managers are not only very attentive and
quick to respond, they are always working closely with us to optimize
our revenue. Their idea to enrich our ad requests with accurate gender
data brought a huge increase in demand for our app.”
Oguz Erkan, Product Owner, All Goals
-
110
avg. jump
in CPM for
enriched ads -
50
significant
increase in
overall
-
Publisher
BeSoccer operates the mobile application “Resultados de Fútbol” and several mobile websites providing real time soccer results from all the primary and secondary leagues worldwide.
-
Goal
BeSoccer wanted to increase their ad revenue in LATAM using various ad formats – banners, interstitial and video.
-
Strategy & Activity
BeSoccer integrated the Mobfox SDK and leveraged the Mobfox Autopilot to optimize their mediation and achieve their goals.
-
Increase Revenue
During Q1 2018 BeSoccer’s eCPM grew by 50%, while their revenue increased by 184% compared to Q4 2017 in Spain, Colombia, Brazil, Mexico, Peru and Argentina.
Want to Grow Your Revenue Too?
Gain access to Mobfox’s full data offering by integrating the Mobfox SDK!